How to Check SEO Progress Using Google Analytics, Trends, and Keyword Planner for Your Website Design in Malaysia

Written by Amos

December 8, 2025

When it comes to growing your online presence, tracking your SEO progress is just as important as designing a visually appealing website. For businesses investing in website design in Malaysia, understanding how to evaluate performance through data-driven tools like Google Analytics, Google Trends, and Google Keyword Planner can make a significant difference. In this guide, Gazelle Blossom, a professional digital marketing company in Malaysia, explains how to monitor SEO performance effectively—whether you’re running custom websites or exploring website design and development packages.

1. Why Tracking SEO Progress Matters

SEO is not a one-time setup. It’s a continuous process that influences how potential customers find your business online.
Without proper tracking, you’re essentially guessing what works. Monitoring SEO allows you to:

  • Identify which pages bring the most visitors.

  • Discover which keywords drive organic traffic.

  • Understand your audience’s behavior.

  • Measure your ROI from SEO and content marketing.

For businesses offering web page design in Malaysia, these insights help align both design and optimization strategies to attract better leads.

2. Using Google Analytics to Measure SEO Performance

Google Analytics is your foundation for SEO tracking. It provides in-depth data about who visits your site and how they interact with it.

Steps to Track SEO with Google Analytics:

  1. Set up Google Analytics and connect it to your website.
  2. Go to Acquisition → Traffic Acquisition to monitor organic visits.
  3. Check Landing Pages to see which web pages perform best in search.
  4. Use Engagement Metrics (bounce rate, session duration) to measure visitor quality.
  5. Track Conversions to see how SEO contributes to sales or inquiries.

For custom websites, this data helps refine page structure, content layout, and keyword targeting for maximum visibility.

3. Using Google Trends to Identify SEO Opportunities

Google Trends is a powerful tool for discovering what your target audience is searching for in Malaysia.
It helps you understand whether certain topics are growing in popularity or declining.

How to Use Google Trends:

  • Search for your main keywords, such as “website design in Malaysia” or “Malaysia SEO company”.

  • Filter by region (Malaysia) to get local insights.

  • Compare related search terms like “web page design in Malaysia” or “custom websites”.

  • Identify seasonal trends to plan content marketing campaigns.

This is especially useful for digital marketing companies in Malaysia who want to align their content calendars with audience interests.

    4. Using Google Keyword Planner for Keyword Research

    Google Keyword Planner, part of Google Ads, helps you find new keyword opportunities and estimate search volumes.

    Steps to Use Keyword Planner:

    1. Log into Google Ads and access the Keyword Planner tool.
    2. Click Discover New Keywords and enter your target keyword (e.g., website design in Malaysia).
    3. Analyze search volume, competition level, and suggested keywords.
    4. Focus on long-tail keywords, such as affordable website design and development packages in Malaysia, to target niche audiences.
    5. Export your keyword list to plan your SEO strategy.

    For web page design in Malaysia, this ensures your site targets relevant search terms used by potential clients.

    5. How Long SEO Takes and What to Expect

    One of the most common questions business owners ask is, “How long does SEO take?”
    Typically, SEO improvements take 3 to 6 months to show measurable results.

    Factors That Affect SEO Timelines:

    • Website age and domain authority

    • Competition level in your niche

    • Quality of content and backlinks

    • Technical SEO health of your website

    • Consistency of optimization efforts

    If you’ve recently launched a custom website or invested in website design and development packages, patience is key. SEO results compound over time—especially when combined with regular data review using Analytics and Keyword Planner.

    Conclusion

    Checking your SEO progress doesn’t have to be complicated. By leveraging Google Analytics, Google Trends, and Keyword Planner, you can understand where your website stands and what needs improvement. Whether you’re managing a web page design in Malaysia or partnering with a digital marketing company in Malaysia, consistent monitoring is the foundation of SEO success.

    At Gazelle Blossom, we believe that great design and measurable performance go hand in hand. With the right data-driven approach, your online presence can grow stronger every month.

    Q&A

    How often should I check my SEO performance?

    Ideally, review your SEO performance monthly to identify patterns, then make quarterly adjustments to your strategy.

    Can I track SEO for multiple custom websites under one Google Analytics account?

    Yes, you can track multiple websites using different property IDs under one account.

    Is Google Trends data reliable for Malaysian searches?

    Yes, when filtered by region: Malaysia, it accurately reflects search interest within the country.

    Do I need to pay for Google Keyword Planner?

    No. It’s free to use, but requires a Google Ads account. You don’t need to run ads to access keyword data.

    Can a Malaysia SEO company improve rankings faster?

    An experienced Malaysia SEO company can optimize your site efficiently, but even experts can’t skip the natural timeline required for Google indexing and ranking updates.

    What’s the difference between SEO and SEM?

    SEO focuses on organic traffic, while SEM (Search Engine Marketing) includes paid ads. Both work best when integrated strategically.